What is Search Engine Optimization (SEO) ?

What is search engine optimization (SEO)?

What is SEO and how it works, types of SEO are few questions that pop in persons mind who is introduced newly to this topic. On this page you will get short idea about what is SEO and few topics related to SEO.

INTRODUCTION

SEO is process of optimizing a website according to search engine rules (algorithm). SEO purpose are:

A. Get Ranking in Google search engine result pages (SERPs) .

B. Increase website visitors.

SEO techniques:

A. On-page SEO

B. Off-page SEO

On-page SEO: On- page SEO is process of optimizing webpage content and making changes in html source code.

On-page SEO purpose is get ranking in search engine result pages (SERPs) .

Off-page SEO: Off-page SEO is a process of improve ranking of webpage in google search result pages (SERPs).

Off-page SEO can be done by:

1. Link building

2. Social Media

3. Social Book Marking

(NOTE: In this technique we create back links for our website)